Tuesday 18 December 2012

Food & Drink Innovation Network ? GNAW REVAMPS CHOCOLATE ...

December 17th, 2012

GNAW has revamped its 150g Chocolate Buttons with a bigger bag and new packaging.

The new design aims to appeal to a broader range of retailers, ensuring that the?product has stand-out at fixture, whether as a standalone item, or part of a bigger?display.

The on-pack copy highlights the use of natural ingredients in the production of GNAW?chocolate and the brand?s support for red squirrel conservation.

The new bags will be available from December, keeping their RRP of ?2.99.

GNAW has revamped its 150g Chocolate Buttons

And, as the festive season approaches, the Norfolk based firm is expecting bumper?sales of its Christmas range.

Featuring festive wrapping, the range includes?The Speckled Pud Bar, The Snowberry Drift Bar and The Caramel Hot Choc Shot.

The Speckled Pud Bar is a chocolaty version of a Christmas Pudding; milk?chocolate with cranberries, almonds, mixed peel and sultanas.

The Snowberry Drift is white chocolate with pieces of?strawberry and crunchy honeycomb.

The Caramel Hot Choc Shot is a caramel hot chocolate lolly.

Alongside these are GNAW?s other big sellers, such as Rocky Road, Fudge Crunch,?Banoffee Pie, Crystallised Ginger and the original Hot Choc Shots.

Matthew Legon, founder of GNAW said:

?We wanted a design for the bags that really?stands out on-shelf and I?m confident that our funky new version does just that.

?Likewise,?we?re pleased to be working with so many new retailers, who are choosing to stock us?over the festive period.

?They can see the benefit in stocking a good quality product that?is different, eye-catching and which will fly off their shelves.?

For more information click here to visit the website.

Related posts:

  1. GNAW CHOCOLATE UNVEILS NEW PACKAGING ACROSS ITS RANGE
  2. FOX?S UNVEILS CHRISTMAS 2012 RANGE
  3. NEW CHOC-O-LAIT HOT CHOCOLATE ON A STICK
  4. CADBURY POPCORN IS CHOC FULL OF SALES POTENTIAL
  5. NESTLE ADDS KITKAT POP CHOC TO ITS SHARING BAG RANGE
  6. CADBURY ?CLAIRS LAUNCHES NEW LOOK PACKAGING
  7. NEW HONEYCOMB CRUNCH FROM TERRY?S CHOCOLATE ORANGE
  8. NESTLE LAUNCHES NEW SHARING BAG RANGE

Source: http://www.fdin.org.uk/2012/12/gnaw-revamps-chocolate-buttons-packaging/

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